Creating Mobile Friendly Content

Posted on: May 29th, 2016 by Michael Rotkin

A responsive layout alone does not make a website “mobile friendly.”

No doubt it will surpass Google’s mobile-friendly trial, nonetheless, can a mobile-friendly site only indicate that the site will adjust to various methods?

Not exactly. A real reactive site is one whose subject matter is enhanced for the mobile. Videos, images, slideshows,text… for the reason that these things, a user really cares about. A site, will never be helpful to its mobile followers even if it fits perfectly on a smartphone, if its composition appears as if somebody blasted its magnitude.

Are you wondering why should you care?

Well, you ought to consider ½ plus of the digital substance consuming happens on the mobiles. Not only that, the portion of mobile-only users have gradually surpass the portion of the desktop-only users.

As a matter of fact, you can see in the succeeding chart, the desktop-only users reduced from 19.1percent in March-2104 to just 10.6percent in March 2015. It’s clear: many people are more and more choosing mobile instead of desktop for searching data and reading it.

A reactive site alone is not sufficient to make sense to this growing mobile-only users.

In addition to it, you must also write mobile-friendly subject matter.

This article shows how it is easy to write, and how many ways to write subject matter that reads great on mobile devices. But before we see how to maximize your subject matter for mobiles, let’s first look on how people read on them.

Understanding the reading style on the mobile will help you improve your writing because it will free you from focusing on general web writing guidelines that don’t essentially apply to mobile users.

The way people read on a mobile is not the same from the way people read on a desktop.

For example, it’s anticipated from a desktop reader to be drawn to the subject matter that’s located on the top left section (the golden triangle or the F-shaped reading style) on a site.

On the other hand, when on mobile, the same reader may not necessarily focus on the left side content. He or she will look more to the left, but the stare is rather spread evenly.

So essentially, there’s no “most important” area to maximize first, all the subject matter requires maximization.
Lets now see a few methods to make your subject matter easy to read, understand, and remember for your mobile users.

Read more tips by visiting related link, This is cited from Neilpatel.com

Use SEO to Promote Your Brand

Posted on: May 7th, 2016 by Michael Rotkin

For many people, SEO is an addition. Use Seo to Build Your Brand.

It’s odd, that even Google says that if you need to hire an SEO, the earlier the better, especially when you intend to launch a new site.

Google said that because SEO isn’t an icing that you can just squeeze on top of your site. It’s a main ingredient.
This is applicable to your BRAND as well. When you start your brand and your site, you shouldn’t disregard SEO, no need for second thought.

Developing user experience is what SEO is all about. That is the reason why Google is concern about the design, content, speed, mobile-friendliness and more.

The ever-so-hyped UX vs SEO is a fake. And, as a brand, giving a maximum user experience should be your first priority.
SEO influences different aspects of the user experience.

Peter Morville teaches us the simplest illustration of what a user experience feels like in the diagram.

In any business you’re in, your user experience will be developed around how your users feel about you on all aspects of the User Experience Honeycomb.

How your users feel about you is a reflection of your brand image.

To make your users feel good about your brand, concentrate on the different user experience studies:

Useful: Your content should be helpful and relevant.
Usable: Your site should be easy to handle.
Desirable: Your design should attract your target audience.
Findable: Focus on content and make searching for information easy.
Accessible: Your site should be mindful of people with disabilities.
Credible: Your brand must show signs of authority and prompt trust.

When constructing your brand, take into consideration the above attributes which are the hallmarks of an ideal user experience.

Most of these attributes, like being useful, usable, searchable, accessible and credible map directly to SEO. After all, search engines assess the overall user experience and determine if your site is the best result to show.
If you haven’t optimized your brand yet for the search engines, now is the best time to start!

Learn more on how to build and promote your website, hire an SEO to help you do it.

Cited from neilpatel.com